1up Collectibles on Channel 69 News – VIDEO
“Some smaller shops let their customers sleep in this morning and stayed open later. WFMZ’s Pam Cunningham shows us how small shops did without newspaper ads, early hours and blow out deals.
>> REPORTER: The day after Thanksgiving and in West Reading you can see Santa window shopping for his long list.
>> EDDIE DANIELS: Everybody was really happy and buying things and saying oh I got this for Christmas, shooo don’t tell anybody here can you put this behind the counter that’s kind of fun to see.
>> REPORTER: At Curious Consignments, Daniels says Santa’s helpers were busy and helping his bottom line even in what’s considered a weak economy.
>> DANIELS: You’d never think anything was different we had a very very good day, sales have been soft for November but today you’d never know it. I mean all day long steady flow of people not too crowded, it was a fast day.
>> REPORTER: And that’s what Black Friday is all about going from the red into the black, here on Penn Avenue these shop owners say by staying open late it’s better for business for everyone.
>> LEE UMBERGER: People walk up and down the Avenue to actually look at different shops, when more shops are open yeah we definitely see more traffic in the store.
>> REPORTER: Umberger’s store 1-up Collectibles has been open for just 4 weeks.
>> LEE UMBERGER: Sales today have actually been better than what I originally anticipated being that we’ve done very little advertising so I’ve been quite impressed by the number of people that have turned into sales.
>> REPORTER: The store next door is la retro gifts. The owner says the later hours help and provide a contrast.
>> HALLIE VANSZL: We mostly had people that enjoy shopping outside of the busy-ness of the big box stores so it’s been steady all day long.
>> REPORTER: And almost all the shops plan to stay open later Thursdays through Sundays until Santa delivers.
>> DANIELS: I think people are going to be freer spending now I really feel that at least from today’s sales it was great really had a good day.”
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